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The brand’s entire supply chain, including all raw material and individual ingredients, is certified cruelty-free.
March 9, 2021
By: Charlie Sternberg
Associate Editor
Garnier has officially been approved under the Leaping Bunny Program by Cruelty Free International, marking a significant leap forward for Garnier and the beauty industry as a whole. “Garnier is a global brand familiar to us all. To work with them to help end animal testing for cosmetics and declare them officially approved under the Cruelty Free International Leaping Bunny Program is a real milestone. It has taken many months, but Garnier have diligently reviewed every supplier and source and we are completely confident with the results,” said Michelle Thew, Cruelty Free International CEO. Eliminating Animal Testing Leaping Bunny requires brands to forensically investigate their entire supply chain, including all raw material and individual ingredients, for any cases of animal testing. Approval must be given to all of a brand’s finished products – individual products or items cannot be approved in isolation. For Garnier this was a case of securing a declaration from more than 500 suppliers, who source more than 3,000 different ingredients, from across the world. For many months Garnier and Cruelty Free International have worked together to secure this evidence and ensure every product within Garnier’s global portfolio can officially display the Cruelty Free International Leaping Bunny logo – the universally recognized cruelty free mark. This stringent process ensures that consumers can buy Garnier products with complete confidence, knowing that they meet Leaping Bunny’s strict criteria. “Garnier has been committed to a world without animal testing. To be officially approved by Cruelty Free International under the Leaping Bunny program is a real milestone and is an important part of our Greener Beauty mission to be a more sustainable, more transparent brand,” commented Adrien Koskas, Garnier global brand president. Sustainable Developments This announcement comes amidst a wave of sustainable innovations. Each innovation underpins the Greener Beauty commitments of the brand, and are now all officially approved by Cruelty Free International under the Leaping Bunny program:
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